Family Promise of Bergen County empowers homeless working families to become self-sufficient by providing temporary housing, community programs, and personalized support. One of many Family Promise projects entrusted to Barnett, the Holiday Giving Campaign solicits donations while increasing awareness of this vital community organization. This year’s campaign surpassed the client’s goal by 30%!
Barnett created a branded campaign that promotes the urgency of the Family Promise mission, while simultaneously communicating an organization that operates with warmth and dignity. The printed direct mail piece was supported through social channels as well, attracting a flood of donations and inquiries.